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  • Credibility: Why Should Anyone Follow You?

Credibility: Why Should Anyone Follow You?

  • Tuesday, February 21, 2017
  • 7:15 AM - 9:00 AM (PST)
  • The Farmer and the Seahorse - 10996 Torreyana Road, San Diego, CA 92121
  • 44


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Credibility: Why Should Anyone Follow You?

Leading by example is an easy thing to say but hard to do in everyday leadership. In this presentation, we ask and answer the question, “Why should anyone follow you?” This section shows how Admired Leaders® display their character to others and unveil their competence while remaining humble. Behaviors in this unit teach us to recognize common leadership situations as opportunities to display credibility to constantly prove to others that we are worthy of their followership.

Speaker Profile: 

Suzanne J. Peterson is an Executive Coach Specializing in Leadership Style, Development, and Communication.

Dr. Peterson provides counsel and coaching to senior leaders in a variety of industries. Emphasizing leadership style and credibility, effective communication, and relationship building as building blocks to leadership success, she helps propel her clients towards excellence. Her recent clients include leaders in firms such as Morgan Stanley, JP Morgan Chase, Fidelity, Prudential, Bank of America/Merrill Lynch, Societe Generale, McDonalds, Knoll, Workday, and USAA, among others.

Dr. Peterson is a highly sought-after speaker where she shares the CRA message of Admired Leadership®- a viewpoint that emphasizes the behaviors that characterize the world’s most effective leaders.

Dr. Peterson is a leadership professor at the Thunderbird School of Global Management where she advises and delivers executive education to a variety of global companies.  She has also served on the faculty of W.P. Carey School of Business at Arizona State University where she was instrumental in developing and teaching the Executive MBA leadership curriculum. 

Suzanne continues to publish in a variety of academic and practical business and management outlets. She is also a contributor on a variety of books including The Handbook of Research on Top Management Teams. Prior to joining CRA and entering academia, she worked as a change management consultant.

Suzanne holds a BA in psychology, and an MBA and Ph.D. in organizational behavior from the University of Southern California and the University of Nebraska respectively.  A native of Southern California, she resides in Scottsdale, AZ with her husband and two young children. 


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